Message Template Undeliverable: Reasons and Solutions [2025 Updates]
When a WhatsApp Message Template is undelivered ⚠️, it means the message fails to reach its intended recipient, leading to gaps in communication, whether it’s an authentication code, an important update, or a promotional message.
Common Reasons for Undelivered Messages and Solutions
130472
User's number is part of an experiment
Please refer to the META developer documentation for more details.
131037
WhatsApp provided number needs display name approval before message can be sent.
Please refer to the META developer documentation for more details.
131047
More than 24 hours have passed since the recipient last replied to the sender number.
Please refer to the META developer documentation for more details.
131049
This message was not delivered to maintain healthy ecosystem engagement.
Please refer to the META developer documentation for more details.
131050
User has stopped reciept of marketing messages.
Please refer to the META developer documentation for more details.
132015
Template is paused (due to low quality).
Please refer to the META developer documentation for more details.
For more information about Cloud API error codes, please refer to the official documents.
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